Providing Digital IT Marketing Solutions & Distribution Services to globally recognised clients across multiple industries
Our mission is to help accelerate the adoption and integration of the latest customer engagement technologies and enable businesses to reach out to a wider customer audience. We have worked with some of the best known global brands across many different industries and helped them to better engage with their customers, by utilising the latest cutting-edge digital technologies. We acknowledge that many of the mainstream tried and tested technologies such as Email and SMS, still offer one of the best distribution opportunities to clients and we often integrate these technologies into a wider digital customer engagement experience.
In a crowed app marketplace, we don't believe that developing a smart phone app is the only way that a business can engage with their mobile audience. Instead we look at what's already available natively in the market-place and still able to achieve a clients key goals, at a fraction of the cost, time and effort that it would take for a business to develop and launch their own app.
For example, Apple Wallet "originally branded as Passbook", is a light weight app that is pre-installed on iPhone IOS and just like a conventional wallet allows customers to conveniently store branded Passes, i.e. (event tickets, boarding passes, store cards, exclusive offers, membership cards, ID cards, coupons & vouchers and loyalty cards), in their digital wallet on their smart phone.
Apple Wallet Passes can be dynamically updated using the Apple Push Notification (APN) service. This includes all elements of the Pass,
Apple Wallet Passes can be configured to automatically appear at the right place and time because they include information based on time and/or location (longitude & latitude coordinates). For example, when you arrive at the airport, your boarding pass will appear on the lock screen of your phone. Slide to unlock your device to display and scan your pass.
Apple Wallet Passes can be configured to work with BLE iBeacon technology, which will alert the phone user whenever an iBeacon is in range.
Additionally, Apple Wallet can be used as a channel to acquire new App users, with the ability to take consumers from the Pass directly to an App download store.
Well known brands such as Starbucks, Costa, Domino’s Pizza, Oyster Card, Virgin and a majority of the major airline operators are already utilising the power and convenience of Apple Wallet to provide customers with ticketing, payment, promotions and loyalty schemes.
Android users can also host Apple Wallet Passes by installing the third-party app Pass Wallet on their phone available to download from the Google Play store. Pass Wallet offers Android users the same core features & functionality as Apple Wallet in an Android environment.
The mobile landscape is going through one of it's biggest technological evolutions ever, due to the introduction of technologies like the Physical Web. The Physical Web could ultimately see an end to the traditional app long term. Using BLE, the latest smart phones can now detect and connect to Physical Web Beaconstransmitting a single URL to the phone, inviting the user to navigate to the site,
Physical Web Beacons can be used to provide additional information about an event, watch a movie trailer, purchase a ticket or interact with a physical object associated with the Beacon like a vending machine or parking meter. The opportunities offered by the Physical Web are truly limitless. For example, we are already deploying Physical Web Beacons in stores or at events as a great way of encouraging customers to add Apple Wallet Passes,
As part of a clients digital marketing engagement with their customers, we now offer clients with the opportunity to utilise Apple Wallet and Beacon technology using our own in-house developed Apple Wallet Service. Clients can choose to either use our Apple Wallet API and integrate this into their existing CRM systems and services, or use our experienced in-house team to build a bespoke Apple Wallet solution based on their specific needs requirements. Feel free to contact us using the form below to discuss your requirements in more detail.